Joana Lizarondo
Coffee Tops
Personal Project
Coffee Tops is a cozy, environmentally conscious café nestled in a mountainous setting. The client requested a warm, inviting brand identity that reflects their deep connection to nature, comfort, and sustainability. The project focused on creating a brand logo and a thoughtfully designed café menu that align with these values.
BRIEF
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Logo Design:
Designed a nature-inspired logo combining sunrays, mountains, and organic forms to reflect the brand’s love for the outdoors and cozy atmosphere. The style is minimalist yet earthy, balancing clean lines with a handcrafted feel. The color palette includes warm neutrals, sun-washed yellows, and forest tones. -
Menu Design:
Created a clean, easy-to-read café menu that mirrors the natural aesthetic of the brand. The layout emphasizes clarity, seasonal offerings, and eco-conscious practices (e.g., plant-based options, locally sourced ingredients). Visual accents include botanical illustrations and subtle texture overlays for a tactile, organic feel.
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